AI Insights · Timothy · April 2025
Top Health and Fitness Apps in Portugal Q1 2025
Discover the performance trends of the top five health and fitness apps in Portugal during Q1 2025, with insights on downloads, revenue, and active users.
In the first quarter of 2025, the health and fitness app market in Portugal saw varied performance across the top five applications on a unified platform. This analysis provides insight into the trends in weekly downloads, revenue, and active users, using data sourced from Sensor Tower.
Strava: Run, Bike, Walk experienced a fluctuating revenue pattern, with a peak of approximately $9.8K in the last week of December 2024, followed by a gradual decline and a slight recovery towards the end of March 2025. Downloads showed a notable spike of around 5.8K in the last week of March, while active users ranged from 103K to 117K throughout the quarter.
Flo Cycle & Period Tracker saw consistent weekly revenue, peaking at $8.3K in early March. Download numbers showed a slight downward trend, starting from 5.3K at the beginning of the quarter to around 3.3K by the end. Active users initially increased to 184K in mid-February but declined to 146K by the end of March.
MyFitnessPal: Calorie Counter maintained a steady presence with revenue peaking at $3.6K in early February. Downloads generally increased, reaching a high of 3.4K in January. The app's active users peaked at 27K in mid-January and remained relatively stable.
Zwift: Indoor Cycling Fitness had modest revenue, with a peak of $3K in late February. Downloads remained low, fluctuating around the 100 to 200 mark. Active users hovered just above 1K, with a slight increase in March.
Runna: Running Training Plans showed varied revenue, peaking at $2.6K in mid-January. Downloads decreased from 970 in December to around 380 by the end of March. Active users saw a gradual increase, peaking at 2.8K in the last week of March.
For more detailed insights, visit Sensor Tower to explore further data and trends in the app market.